Battle.Net Officially Gets A Name Change

Starting today, Blizzard’s long running launcher app Battle.Net is no more. Long live Starting today, the PC launcher is now called the Blizzard app.

If you’re wondering what the difference between the two is besides the name, the answer is nothing. The Blizzard app will still launch Blizzard’s various PC games, it just won’t have the iconic name PC gamers have known for a little more than two decades. “When we created, the idea of including a tailored online-gaming service together with your game was more of a novel concept, so we put a lot of focus on explaining what the service was and how it worked, including giving it a distinct name,” Blizzard explained. “Over time, though, we’ve seen that there’s been occasional confusion and inefficiencies related to having two separate identities under which everything falls–Blizzard and Given that built-in multiplayer support is a well-understood concept and more of a normal expectation these days, there isn’t as much of a need to maintain a separate identity for what is essentially our networking technology.”

While Blizzard themselves did say late last year that they were getting rid of the service, it’s still kind of bummer to see the service dropping it’s name like that, especially for those who have fond memories of playing some of Blizzard’s classic games with the service, like Diablo II. Still though, if it means streamlining the service a bit more, we can’t complain too much, and the website still has the name, so it’s not like it’s gone forever.






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